U.S. Environmental Protection Agency, Region 9
Internal Video
There’s a strong need for internal video products, but producing them can be more complex and demanding than creating content for external viewers. Often, there’s a need to understand leadership’s voice and the audience, as you’re not looking at ways to influence consumers. The work below spans internal communications work at EPA Region 9 in San Francisco.
Investing in the Pacific Southwest
The annual year-end highlights video is the Region's most visible internal production — a single piece that has to account for everything the organization accomplished in a year and deliver it in a format the workforce will actually watch. The 2024 edition covers EPA Region 9's work across more than 400,000 square miles, serving a population of over 50 million people, with Bipartisan Infrastructure Law and Inflation Reduction Act funding reaching underserved communities that had waited generations for federal investment.
Three months of pre-production — gathering footage, collecting photography, and sourcing program data from across the region — shaped a piece built entirely in-house.
Writer · Producer · Editor · Narrator
End of Year Highlights 2023
The 2023 year-end highlights put Regional Administrator Martha Guzman in the role of narrator — a deliberate choice to give the Region's executive voice direct authorship over the year's story. Writing for a principal's delivery means understanding how they speak, what they'll commit to on camera, and how to structure a script that sounds like them rather than a communications office.
Production responsibilities included script writing and editing for RA Guzman's voice, on-camera direction for her segments, and full post-production editing of the final piece.
Writer · Camera · Editor
Pride Month at EPA in the Pacific Southwest
Pride Month content for a federal agency operates in specific territory — it has to be genuine rather than performative, and it has to represent leadership's actual commitment rather than institutional language. Regional Administrator Martha Guzman and Deputy Regional Administrator Cheree Peterson appear together to speak directly to EPA Region 9's culture of inclusion and what it means for the people who work there.
Shot and edited with script consultation, this piece required a production approach that matched the directness of its subject — two executives, speaking plainly, to the workforce they lead.
Camera · Editor · Script Editor